Dear Friends,

As you get ready to unwrap the gifts and create memories with family this holiday season, we are very excited to celebrate the launch of our brand JYOTI New York with you!  Thank you so much for the tremendous support!

I believe that jewelry helps us celebrate important occasions, people and things in our life.  Therefore it is very important that something so monumental is truly a reflection of our stories and our personal style.  With the passion to honor you and to connect you to the most meaningful elements in your life, I present to you JYOTI New York…uncovering your unique story through bespoke jewels.

I invite you to browse our website and learn about the Brand Philosophy and who we are.  I am also thrilled to share some of the most romantic stories of our clients which are told through one-of-a-kind engagement and anniversary rings that I designed.  It is truly my honor to celebrate your life through the most magnificent jewels which bring your story to life.

Have a very happy holiday season and stay tuned!!!  Please feel free to drop us a line.  We would love to hear from you.

Love,

Jyoti

Phone: 347-685-9684

Email: info@JyotiNewYork.com

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CRAFTMANSHIP

and gemstones

Jyoti’s intellectual creativity sets her apart from other designers. She innovates each piece with purpose and intelligence, infusing it with her passion for life and her penchant for storytelling. Marrying the intricacies of hand-craftsmanship with the marvels of engineering, she designs jewels that are truly awe-inspiring.

Ever-discerning, Jyoti sets the same high standards for her materials and workmanship.  Each Jyoti creation is made by some of the best craftsmen in the United States.  She uses diamonds, gemstones, and metals that are derived from ethical, social, and environmentally responsible sources. The gemstones are handpicked, so they are perfectly matched in color, clarity, shape, and size. Every diamond, even the smallest, is cut with well-proportioned facets. Each stone is meticulously set by hand so as to reflect optimum light, thus creating an exquisite jewel.

DESIGN

aesthetic

A Reflection of You

Jyoti designs your jewels to be a true reflection of you: mirroring your story, your style, and your personality. An intuitive talent, she adapts her design sensibility to meet your individual criteria, tapping into your dreams and aspirations.

Each Jyoti jewel is imbued with her signature design elements: versatility, interactivity, and exuberance. Precision, proportions, and detailed craftsmanship  are of paramount importance.  With every piece designed to fit your individual lifestyle, wearability is key to the overall design.

Jyoti approaches every bespoke creation from a fresh perspective. In her desire to create the extraordinary, she pushes her imagination, exploring uncharted silhouettes, and developing revolutionary concepts that have never been designed before. Through her ingenious creations, Jyoti celebrates other people’s lives in the most special way they deserve.

JYOTI

singhvi

The foundation of the luxury brand JYOTI was laid more than 150 years ago when designer Jyoti Singhvi’s ancestors established a jewelry business that outfitted India’s nobility in the finest jewels.

Even as Jyoti studied at Harvard and MIT, she dreamed of building on her jewelry heritage that began seven generations ago. So she followed her heart, returning to the world of jewelry, which she knew so well. Soon she was working for some of the world’s most revered jewelry brands, including Cartier, where she further learned the intricacies of the industry.

Jyoti always considered jewels as a lasting way to connect people to deeper meanings in their lives. However, Jyoti’s experiences made her realize that some of the most extraordinary designer pieces were actually commercialized designs, many of which failed to capture an individual’s true identity. Jyoti’s belief was further reinforced when she and her husband asked some of the venerable brands to design her engagement ring. The couple wanted this symbol of love and promise to reflect their unique story and style but instead they were shown jewelry that lacked originality and soul.

Jyoti knew that the time had come to embrace her heritage, experiences, and passion. Hence, the brand JYOTI was born with the vision to create bespoke jewels that bring every person’s unique story to life.

BRAND

philosophy

Uncover Your Story.  Bespoke Jewels.

The way a story is told is as important as the story itself. Everyone has a beautiful story, which must be honored and treasured, not just today, but for generations to come.

Designer Jyoti Singhvi uncovers your personal story and brings it to life in the form of breathtakingly beautiful bespoke jewelry. Through intimate conversations with you, Jyoti discovers the rich and meaningful aspects of your life, then sets to work, skillfully incorporating all of those distinctive elements. Jyoti’s creative process is truly like no other, in which your voice is always heard, and your captivating story shines through.

The result is a one-of-a-kind jewel that is quintessentially you… a piece that emotionally connects you with your most momentous experiences, your most loved people, and your most cherished dreams. Artfully designed with attention to detail, it is couture in the truest sense. There is no better way to celebrate your life and tell your story for generations to come.

you SPRING

me to life

Style: Modern.

Client Story: This story is very near and dear to Jyoti’s heart, as it is her own. Jyoti and her husband constantly inspire each other to live life to its fullest, both professionally and personally. Vibrant color and modern style are integral to their lives. In many ways they are different individuals, but they complement and complete each other so harmoniously that it all comes “full circle.”

Design: A true engineering masterpiece, this ring is a manifestation of the couple’s vitality and zeal. The three-carat round diamond is held high with an upward spring, representing all that they aspire to in love and life. The circles in the ring signify the fact that neither would be complete without the other. The interactive palette of various pavé and enameled colors fit their versatile lifestyle and the round cutouts reveal their dynamic, stylish, and fun-loving personalities.